| 000 | 00992nam a2200277 i 4500 | ||
|---|---|---|---|
| 999 |
_c30639 _d30639 |
||
| 003 | CO-SiCUC | ||
| 005 | 20170525154200.0 | ||
| 008 | 170417s1999 njua b 001 0 eng | ||
| 020 | _a0139570020 | ||
| 040 |
_aDLC _cCO-SiCUC _dDLC _bspa _erda |
||
| 082 | 0 | 4 |
_a658.8 _bK66 1999 _223 |
| 100 | 1 |
_aKotler, Philip _4aut _d1931- _eautor _920863 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler y Gary Armstrong. |
| 250 | _aOctava edición. | ||
| 264 | 1 |
_aUpper Saddle River, NJ : _bPrentice Hall, _c1999. |
|
| 264 | 4 | _c©1999. | |
| 300 |
_a650 páginas : _bfiguras, ilustraciones, tablas ; _c29 cm |
||
| 336 |
_2rdacontent _atexto _btxt |
||
| 337 |
_2rdamedia _ano mediado _bn |
||
| 338 |
_2rdacarrier _avolumen _bnc |
||
| 590 | _aAdministración de empresas | ||
| 650 | 1 | 7 |
_aMarketing. _2armarc _920864 |
| 700 | 1 |
_aArmstrong, Gary _4aut _d1960- _eautor _920865 |
|
| 942 |
_2ddc _cBK |
||